Terra Madre and Salone del Gusto

Tomorrow marks the opening of one of the sustainable food world’s most prestigious events, Terra Madre (or “mother earth”). This is a biennial conference sponsored by Slow Food since 2004, a meeting of farmers, chefs, producers, researchers, students, and other people who want to revolutionize the way we feed ourselves. Over the next five days, 8.000 people from 150 nations will gather in my backyard (Turin) to share ideas, make new friends and revel in the solidarity that we may be few but strong.

Simultaneously, Salone del Gusto will be happening next door to Terra Madre. This is a food fair for artisanal producers to demonstrate and market their wares. About two-thirds of exhibitors hail from Italy, and the remainder will be coming from all over the rest of the world. There are also chef demonstrations, lectures and tasting workshops on everything from Sámi cuisine (think Nordic wild berries, reindeer and elk), to the Vermouths of Catalonia.

For my part, I have volunteered as part of the University of Gastronomic Sciences audio/visual troupe. Our scrappy crew of nine students will divide into teams of three, and float between the buildings to document university-run and youth movement events, interview students and capture the zeitgeist of the conference. The hours will be long (on Saturday, it looks like I’ll be on the job from 9 am to 9 pm), but the rewards will be substantial. Besides, I have always wanted to learn about filmmaking, so here is my relatively low-stress chance to get acquainted with neutral density filters and techniques of cinematography. Did I mention that the a/v troupe meetings have been almost entirely in Italian? Vocabulary that I never thought I would need to know in Italian: frames per second, diaphragm aperture. Did you know that in the US video is generally recorded at 30 fps, while in Europe video is captured at 25 fps? Me neither. We plan to cut, edit and post clips at the end of each day, so maybe some of my footage will make it online in the next few days.

I am also co-hosting a tasting workshop at Salone del Gusto with UNISG President Carlo Catani. The workshop is titled “New Orleans in a Cocktail,” and our guest will be Chris McMillan, one of the founders of the Museum of the American Cocktail, and bartender at Uncommon Bar in the Renaissance Père Marquette hotel in New Orleans.

Anyway, the following is a video from the 2008 conference (not created by UNISG students) that gives you a taste of the global circus that is about to descend upon Torino:

[vimeo vimeo.com/4417753]

Bruges: In Flanders Fields, the Chocolates Grow


Clockwise: ducks and swans swim through the canals of Bruges; a hot air balloon rises above the city; the Grote Markt belfry dominates the skyline; old advertisement for Trappist-made beef chocolate using raw meat, designed to fight fatigue

Bruges is a quaint little town located in West Flanders, in a Flemish-speaking section of Belgium. The Gothic architecture of the old city center is recognized as a UNESCO Heritage site, and the town is often nicknamed the “Venice of the North,” due to the network of canals traversing the city. Like the center of Brussels, Bruges features a stunning central public square named Grote Markt, which includes the Belfort tower housing a 47-bell carillon. You can climb the 366 steps to reach the top of the 83 m tower for an aerial view of the city. It seems that the carilloneur’s repertoire is as diverse as that of Cornell chimesmasters; all afternoon, the air was filled with the tinkling of baroque and Billy Joel.
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Mussels in Brussels and Other Carbtastic Adventures

You can get a classic moules-frites dinner with mussels, fries and a beer for about €13 in Brussels; Grand Place/Grote Markt is the central square of Brussels and recognized by UNESCO

Several weeks ago, Professor Peter Scholliers of Vrije Universiteit in Brussels stopped by to give our class some lectures on Belgian and European food history of the 19th and 20th centuries. Soon afterwards, one of my roommates noticed that Ryanair flights from Torino to Brussels were quite inexpensive, and there was a four-day weekend coming up, so we made a spontaneous decision to treat ourselves to a weekend in Belgium. After all, isn’t the point of living in Europe that you can fly off at a moment’s notice to another country? I’d like to think we were inspired by class, so this was really a didactic experience anyway.

Some logistical information: Ryanair flights from Torino land in Charleroi, a small airport about 60 km south of Brussels that serves a number of budget airlines. To get from Charleroi airport to Brussels proper, you can either take the Autocars l’Elan shuttle bus to Gare du Midi (€13/22 rt, tickets sold on board), or you can hop on a bus (€2,70) to the Charleroi train station and then take a train from there to Brussels (€8,60). The shuttle is slightly more expensive and takes less time, while the bus + train combo allows you to go to any of Brussels’ three main train stations (Midi, Centraal, Nord). This was also my first time flying Ryanair, and that is an experience in itself. Luckily, I was too tired to notice much of my surroundings, but the flight was essentially a 90-minute long informercial, as the airline attendants hawked food, credit cards, lottery tickets, something or another to save the children…At the end of the flight, they played a trumpet reveille to announce that the plane had landed on time. Thank god, because I was ready to jump out the window.
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A Flight of Fancy: France’s Poulet de Bresse

A month has passed since I was last in France (my how time flies!), but I’m still milking those experiences for class projects. Our trip to a Bresse chicken farm was particularly memorable, so I converted that into a magazine-style piece that I will submit for evaluation.

A Flight of Fancy: France’s Poulet de Bresse (727 kb)

Bad Ass Racing: Alba’s Palio degli Asini

What’s furry, recalcitrant, and represents a medieval middle-finger? The Alba Palio degli Asini donkey race, of course!

You see, in 1275, the Piedmont towns of Asti and Alba were at war. On August 10, the feast day for Alba’s patron saint San Lorenzo, Asti attacked Alba and laid waste to the fields outside the city walls. To further cement their victory and humiliate the people of Alba, Asti’s army held a horse race around the Alba city walls. According to legend, the residents of Alba simultaneously held a donkey race inside the city walls, as a thumb to the noses of their aggressors.

Fast forward a few centuries, and Asti began regularly running its famed palio horse race in 1929 after a few decades of hiatus. However, jockeys from Alba kept winning and tempers flared, so in 1932, Asti decided to withdraw their invitation to Alba. In response to the snub, Alba launched its own palio, only staged with donkeys. The cheeky competition parodies the prestigious Palio di Asti, and also marks the launch of the annual Alba truffle fair.
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Barrels of Fun: François Frères Tonnellerie

Update Dec. 9: I’ve made a couple corrections per request by François Frères.

Vinoscenti spend a lot of time debating the minutiae of varietals, vintages and vineyards, but what about the scrutinizing the whole package? I am of course referring to the barrels that wines are typically aged in, handcrafted vessels used by France’s prolific wine industry to add and mellow flavors as a wine matures.

One rainy afternoon, we headed to François Frères Tonnellerie, a cooperage founded by Joseph François in 1910 and celebrating its 100th anniversary this year. The tonnellerie is currently managed by 4th generation family members, and works with a number of prominent Burgundy and international winemakers. Daily production is now 140-160 barrels a day (compared to two per day in 1910), with an annual production of about 40.000 barrels and gross sales of €2,4 million!
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